Why should you use status page?
What is a status page and why you should have it
What is a status page?
Statuspage enables you to communicate incidents, scheduled maintenances and downtimes with your customers. Status page can either be public or private. Public status pages helps you build customer trust and showcase the reliability of your platform with historical uptime and performance timeline of your services. Private status pages helps you communicate incidents with internal teams only, when the site is down. With status page, you have complete control over how you communicate an incident on your status page. You can notify your customers in real-time about updates in incidents and scheduled maintenance, which reduces the number of customer support queries and improves customer loyalty & trust. With Incident analytics, learn more about your incident frequency and track mean time to resolve incidents (MTTR).
Benefits of using a statuspage
Reduce customer support queries and frustration
Reduce customer support queries by communicating incidents and outages on your platform with complete autonomy over the communication.
Build trust among users
Build trust among customers by communicating all incidents and updates in real-time. Being transparent begets customer trust.
Show reliability and credibility
With statuspage’s historical uptime and incidents history, showcase reliability and credibility
Be in control
With Status page, you completely control how the incidents, scheduled maintenances and their updates are communicated to the customer via email or twitter.
Learn from incident analytics
With analytics such as incident frequency and Mean time to resolve (MTTR), better understand how your services are performing and improve them.
Collaborate with team & solve incidents faster
With a status page product, collaborate internally with your team on incidents with context by adding private notes.
13 Beautiful Tools to Create Status Pages for your Business
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Open source, FREE, and commercial solution to create a status page for your business to better communicate.
How do you communicate with your customers, users, clients about the service status?
Let’s take an example…
You are a SaaS-based company offering some services which involve API, site URL, local PoP, etc.
They are meant to be running 24×7, but things can go wrong like data center failure, hacked, DDoS attacks, code is broken, and traditionally you will do an email communication to your users about the situation.
And what happens then?
You receive tons of emails asking about the status, and your support is busy answering them instead of fixing the real issue. Your customer also feels a lack of visibility, and they are annoyed.
So what’s the better solution?
Status Pages – A modern way to keep your customers updated about service status and incidents.
You can publish a status page that includes all the critical services status and any ongoing incidents.
Some of the benefits of using status pages are:
I am sure by now; you have an idea about a status page and its benefits.
The question is, how do you create one?
Well, the following tools will help you to get one for your business.
Hyperping
An all-in-one website monitoring and status page solution. Hyperping integrates with SMS, Slack, Twilio, OpsGenie, PagerDuty, and more to notify your users in real-time.
You can have an overview of endpoint health, availability, and historical uptime and reliability on a status page—some other features as below.
You can try the trial to see how it works.
Cachet
Cachet is an open-source status software where you can manually update the status of services and incidents or automate using JSON API.
From the dashboard, you can update the metrics about URL uptime, error, latency, etc.
The overall status page design is responsive and looks beautiful on desktop and mobile devices. You also have an option to post scheduled maintenance on the front-end, which goes into a timeline.
Please take a look at their demo page to experience it.
Cachet is PHP-based, so you can deploy VM with LEMP or LAMP stack or go for PHP hosting such as A2 or Cloudways.
Freshstatus
A free status page by Freshworks. It is a hosted solution, which means you don’t have to worry about setting up software; instead, you can create an account on their site and get it started in a minute.
You can create a public or private page to align with your branding. With their beautiful dashboard, you can create and manage the incident. You can get it started with ready-made incident templates.
Freshstatus offers real-time communication; you can notify your audience through email or tweet. You can also have private notes and RCA for the private page, which are visible only to your team.
Freshstatus integrate well with Freshping and Freshservice.
Statuspage
One of the leading SaaS-based solutions, used by Dropbox, Reddit, Cloudflare, Square, etc.
Statuspage by Atlassian’s status is perfect for showing the reliability of the service, communicating about incidents, and scheduled maintenance.
Not just the site or API endpoint, but you can split showing status for each component. Some of the features are:
Statuspage also lets you integrate with third-party services to show their status and metrics.
If you are using Pingdom to monitor, you can automatically import Pingdom data to show the relevant metrics. You can customize the stats page logo, URL, color, and everything to meet the branding.
How about using it as a private page for the Intranet?
Your wish comes true! That’s possible. You can hook all intranet services on a private status page.
Look at their status page to see how it looks like.
Updown.io
Updown.io offers a site monitoring solution and has the option to make the status page publicly accessible.
As you can see above, it has uptime, latency information from multiple locations. Updown solution will be a good choice if you want to show the URL’s availability and response time. However, if you need to publish incident details, you should try other solutions listed in this article.
AdminLabs
The status page by AdminLabs got a free plan where you can have ten subscribers and customize to meet company branding and custom domain.
You can have components status as the following.
AdminLabs let you directly create an incident and is visible when the status is not as expected. Other features like showing services uptime, custom subscription, etc., are available as well.
StatusKit
The status page for every business.
StatusKit lets your users subscribe using email, Facebook, Webhook, and feeds. The following are incomplete features:
Statuspal
One of the nice features of Statuspal is you can connect to your existing monitoring tools like StatusCake, UptimeRobot, Pingdom, Datadog to get the metrics visible on the status page.
Sorry
Leverage Status Page by Sorry so you don’t have to be ‘sorry’ for your downtime because it maintains full transparency about your downtime and gives regular updates.
It is designed so that the latest updates take the topmost priority on your status page. Reduce stress on your helpdesk by taking a proactive approach with Status Page so that customers don’t flood with loads of inquiries. Schedule updates beforehand and choose a time window so that all the upcoming maintenance work display there, and everyone gets notified.
You can either choose automatic or manual to switch your status page during the stated times. Celebrate the constant flow of good uptime with your customers and reassure them that everything is running well on your site. Garner better trust your audience by maintaining transparency in downtimes.
Single-click branding allows you to choose icons, logos, backgrounds, and colors with ease. Status Page also provides complete control of the coding so you can explore new heights. They provide great documentation, examples.
You have the freedom to personalize the page texts to compliment your brand and the story you are trying to convey. They isolate your status page from other websites and applications with a rock-solid infrastructure when the site is down. It comes with SSL certificates, REST API, and analytics for better insights.
Status Page offers multi-lingual support for languages including Spanish, French, Greek, Swedish, Danish, and German. The support options include emails, calls, social accounts, and helpdesk links to help you whenever you are stuck.
ClearStatus
Even if your application or website is down, ClearStatus is the one you can trust to keep your status page running all the time. It is an open-source solution and tested to work on Netlify only.
It facilitates reliable and easy communication with the customers and is 100% independent. Using ClearStatus is easy with 1-click implementation and comes with HTTPS, custom domain, and global CDN delivery from Netlify. You can integrate ClearStatus with Twitter without hassle.
It can be expandable and highly customized, where all the content is totally for you to control. ClearStatus lets you pin issues during security alerts and allows individual systems to be grouped. It supports multiple status pages, issues, and users.
You can change the text in the header or footer, enable multi-lingual support, customize colors on your status page, add or override CSS classes, generate output files, and more.
Statusfy
Statusfy is an easy-to-use and open-source solution.
The Statusfy is built using Netlify CMS, Tailwind CSS, and Eleventy. It uses Netlify CMS for defining its System Editor dynamically, tailwind CSS for defining its default themes rapidly, and Eleventy to create useful and quick system generation abstraction.
Some of the features of Statusfy include Incident reports, system definition, hosting flexibility, and support for PWA or Progressive Web Application. Additionally, you can integrate it with Google Analytics, easy customization, and responsive layout.
Instatus
Get prepared for downtime by using a status page with the help of Instatus to keep your visitors happy all the time and build trust.
Instatus is a cheaper and faster solution. Any of the team members could update your pages without paying extra charges. Notify your customers about issues beforehand with no extra expenditure. Instatus lets you concentrate more on fixing issues at hand rather than replying to loads of emails that kill your time.
You can automate operations with services and solutions you already use, such as New Relic, Pingdom, Uptime Robot, and more. You can also get the complete picture of all your uptime to highlight the service stability that encourages your customers to associate with you. Please keep them in the loop with accurate notifications to deliver a greater user experience.
Issue Status
Enjoy a simple, flexible, and modern-looking status page by leveraging Issue Status. The client-side static status page was created on React with GitHub Issues’ help to report Incidents and Components with live updates.
It can integrate easily with monitoring solutions and other services. To update your status page, you can utilize Zapier Triggers. Issue status offers templates for both Incidents and Components. You can choose to host your page on GitHub or other hosting solutions.
Conclusion
I hope this helps you create a status page for your business, blog, API, or services to build better trust with your users.
Launch your status page
We put together this guide to help you launch your status page quickly. Getting a basic status page up and running doesn’t require an engineering team or any heavy lifting, in fact, most customers set up their page in less than 30 mins. Just follow these 6 steps for success!
Step 1: Create your components
Components are the individual parts of your infrastructure that your users depend on, or the functioning pieces or features of your application/service (your website, API, mobile app, etc). They help you tell your customers which parts of your product are affected by an incident.
If you haven’t already, go ahead and add some components to your page. You can always add or remove them later.
Tip: We recommend using component names that are clear, concise, and easy to understand, but sometimes additional context is helpful. Add descriptions to your components to give your users additional information.
Step 2: Brand your page
Before you go live with your status page, take a few minutes to make sure you’ve introduced your company’s brand on your page. Here are some quick wins:
Add a page logo or a custom header image
Add an email logo (if you’re using email notifications)
Add a page favicon
Add a Twitter card image (if you’re using the Twitter integration)
Change the page colors to match your brand
Set up a custom domain
Step 3: Clean up any test or example incidents
You might have created a couple test incidents as you were evaluating Statuspage. Head over to the Incidents page and delete those before you launch your status page. You don’t want to confuse your customers with incidents that never occurred!
Step 4: Prepare your team & create an incident response plan
This is a really important one! A status page isn’t very useful without a team responsible for managing it and a plan in place for how to use it. Some things to consider:
Define who owns the status page.
Make sure the necessary team members have access to manage the page.
Create an incident response plan so you know when and how to use the status page.
Create incident templates so you can communicate quickly and consistently
Step 5: Subscribe your customers to your page
Step 6: Announce your status page and continue to increase awareness of it
Once your page is live, you need to let your users know it exists. A status page is an incredibly valuable tool to end users, and there are several ways you can make sure they know about it. Here are some ideas:
Send your customers an email announcement with a call-to-action to subscribe to your status page
Embed your system status into your application UI, website footer, and help center
Use the Twitter integration so that your followers are automatically updated when you post an incident
Bonus: Integrate monitoring and alerting apps
You might be looking to automate your status page. There are several ways you can do that using monitoring and alerting tools like Opsgenie, Pingdom, New Relic, PagerDuty, and more.
Note: as a best practice, we don’t recommend fully automating your status page.
Know when to automate your status page
Some people confuse Statuspage for a monitoring tool, but that’s not really what we do. Statuspage doesn’t ping your servers or endpoints to check the status, but we do integrate with several monitoring and alerting tools, which allows you to automate parts of your status page if you want.
Statuspage is a communication tool.
We built Statuspage with one goal in mind; make it easier for teams to communicate with their customers during incidents. When things go wrong, we help you get the message out to the people that matter most: your customers and users. The way most people do that is by dedicating a team to manage their status page.
When an incident occurs, that team updates the status page to let affected users know.
Here’s what that looks like on the status page:
Human-driven vs automated
We’re big believers in maintaining a human touch with incident communication. A fully automated status page means you have computers talking to people. That’s risky as it can result in a poor user experience by way of false negatives, false positives, lack of context, and flapping notifications. As a best practice, we never recommend fully automating your status page. There are ways you can take a hybrid manual/automated approach, which we’ll discuss more below.
You can think of Statuspage as a replacement to using a mass email marketing tool to do your incident communication. We provide a single place to communicate with your users during an incident. Your messages are published to your status page and they can be sent out as email or text message notifications to your users (if they opt-in), and embedded directly in your own interface or website.
When to automate your Statuspage
There are some cases where it might make sense to automate your status page.
Maybe you’re using your status page on a smaller scale, to keep your team in the loop on the health of your services… an automatic incident notification might make sense there.
Or maybe you want to programmatically update components based on monitors you have set up and then use Statuspage as a health/status dashboard.
Or maybe you want to publish an incident to your status page once you acknowledge an alert in a different tool.
Whatever the case, you can automate your status page a few different ways.
Ways you can automate your status page
When people ask about automating their status page, they’re typically looking to automatically update the status of their components, and/or automatically publish incidents on their status page. There are several ways you can go about doing both.
Automating your status page using third-party components
Third-party components allow you to display the system status of other services you rely on directly on your own status page. So, for example, if your infrastructure relies heavily on the Sendgrid API, you can enable the Sendgrid third-party component to display their API status on your page, and it’s automatically updated when they change the status on their page. You can override the status if need be. We have a large (and growing) network of third-party components which you can enable on your page.
Automating your status page using an integration
There are several monitoring and alerting tools which can be used to automatically update your status page. We’ve included a comprehensive list below.
Integration
Automation options
automatically create incidents, automatically update component statuses
automatically create incidents, automatically update component statuses
automatically create incidents, automatically update component statuses
automatically create incidents, automatically update component statuses
automatically update component statuses
automatically update component statuses
automatically update component statuses
Automating your status page using the Manage API
You can use our API to programmatically update your status page by writing your own integration. In addition to being able to update your page’s components and and incidents, you can create subscribers, metrics, and much more with the Manage API.
Automating your status page using email automation
If none of the above automation options are a good solution for you, you might want to look into using email automation. This is another way to automatically update the status of your components, and it’s done by triggering an email with a subject line containing the word “UP” or “Down” to be sent to a unique email address which we provide.
We really recommend using one of the integrations or our API for automating your page. We do everything we can do make sure these emails get to the right place at the right time, but the very nature of email is far less reliable than making an API call.
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Migrate Statuspage to use Atlassian accounts
Learn everything you need to know to migrate you and your team to Atlassian accounts.
Migrate Statuspage to use Atlassian accounts
Learn everything you need to know to migrate you and your team to Atlassian accounts.
Get started with Statuspage
Learn what Statuspage is, how to set up pages, use components, and introduce Statuspage to your team.
Create pages and components in Statuspage
These instructions will teach you how to create and manage status pages and components for effective incident management.
Communicate incidents and maintenance with Statuspage
These instructions will teach you how to create incidents to notify page viewers of downtime.
Manage user accounts and authentication
These instructions will teach you how to manage user accounts, billing information, and set up single sign-on.
Integrate Statuspage with other applications
Learn how to use third-party applications to automate actions and display information on your status page.











